Introducing our new Global Artistic Director

Helena Christensen

Helena, one of the world’s most photographed women, is a proud Dane, celebrated photographer, and UNHCR Goodwill Ambassador. With her deep connection to home and interiors, she weaves warmth, style, and a sense of belonging into everything she touches.

For further details, questions or image requests, please email [email protected]

How to use our Content Hub

Journalists are welcome to visit our Content Hub for high-resolution images of our collections, store openings, and designers. You’ll also find our press releases, videos, and other marketing materials. If you can’t find what you’re looking for, reach out to our PR team, who will be happy to help. Please use the following to login: USERNAME: Journalist, PASSWORD: BoConceptContentHub

Woman holding the Princeton chair over her head

Commercial Press Releases

Corporate Press Releases